When you put together a love for dogs, knowledge in the area of biotechnology and a finger for the «dog dog»… the result is “Bake My Dog Happy”. this is u namea line of dog biscuits, created in the Algarve, which is different from what already exists on the market for having «nutritional and organic care». the first product is already on sale.
Luísa Custódio and Tiago Braga are the mentors of “Bake My Dog Happy”, a pre-prepared dog biscuit that everyone can easily make at home: just add egg, water and place in the oven.
Tiago, who has three dogs, and Luísa, a bitch, explain to the Sul Informação, how the idea of creating this product line arose.
“We have science and research as a training base. That's where we met. I personally have always been interested in terms of compounds, what their benefits were. In parallel, I have dogs and an Instagram account where I share what I cook for them», says Tiago Braga.
«The idea was born, I spoke with Luísa and she, not only accepted, but immediately added more and more», he says, between laughs.
But what specifically is “Bake My Dog Happy”? This is a pre-prepared preparation that allows everyone to make dog biscuits at home.
«What we sell is a mixture, like those we see in supermarkets, but with more nutritional advantages and that is one of the great benefits», explains Luísa Custódio.
“We, knowing the ingredients that can be consumed by the dog and knowing those that have beneficial biological activities for the animal's health, validate everything in the laboratory”, he adds.
For now, there is already a product on the market. It is the “Maraf-8” line, made with carob base, a choice that was not innocent.
«We wanted to start by valuing the Algarve's products. We have other lines in mind, for example, sweet potato from Aljezur or with citrus fruit by-products», says Tiago Braga.
In total, there are «12, 15 recipes» that the creators of “Bake My Dog Happy” want to release «over time».
In all this adventure, Tiago and Luísa have had a «great help»: the CRIA – Entrepreneurship and Technology Transfer Division of the University of Algarve.
In this year's Ideas in Box competition, Bake My Dog Happy was the winner in the Agrifood category, now having specialized technical support in the preparation of business plans, in the search for financing and installations, as well as various support services sponsored by companies Of region.
For now, the sale of products will only be online, but in the long term, the idea is also to be in physical stores. Always aiming to make the dogs happy.
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