ATP – Portimão Tourism Association integrates the first roadshow of the year “Algarve Encanta”, a promotional action that began on March 25th and ends today, promoting the region's attractions in Seville, Salamanca and Madrid, in an RTA initiative that brings together around 300 Spanish travel agents and opinion leaders in around the Algarve's tourist offer.
Travel agents and hoteliers followed from the Algarve to Spain, who thus have the opportunity to present their services and make direct sales to guests, following the objective of this initiative, which aims to attract tourists from the neighboring market and facilitate business between trades Algarve and Spanish.
Aimed only at Spanish tourism operators, the initiative consists of carrying out a workshop in each city, bringing together the Algarve's offer in a privileged space for business, followed by a session of networking protocols for trade, entities and local press, involving more than 300 participants over these three days of contacts.
The presence of ATP is part of the promotional strategy with the Spanish market, having specifically prepared for this action an offer for Holy Week and next summer, especially in terms of accommodation, in addition to publicizing its members and the existing offer in the Portimão destination. .
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