The Algarve Tourism Association (ATA) is focusing on attracting luxury professional events to the region, being present, until April 9, at Loop Leisure Spring, in Cascais.
This event is "the main luxury travel show aimed at the German-speaking markets – Germany, Austria and Switzerland – which, this year, presents as a novelty an edition aimed at the leisure segment (Loop Leisure Spring) and another specific to the corporate and associative events industry – Loop MICE Spring» , explains the ATA.
Taking place in Cascais, both events will bring together the main agents of the sector dedicated to the luxury tourism segment, with more than 80 business meetings and various networking moments between the participants.
ATA invited some of the agents and operators that will be present at these events to participate in a set of famtrips in the region.
«Whether we are talking in the context of leisure holidays or business trips, our goal is to attract and bring together travelers in the Algarve who are passionate about differentiating tourism, based on authentic and surprising experiences», reveals João Fernandes, president of Tourism. from the Algarve.
«We believe that this is a key pillar for the development of more sustainable tourism, which we aim for in the region. As such, these events serve as privileged showcases to promote the Algarve as a reference in the luxury travel segment», he adds.
The creation of an edition of Loop Spring exclusively aimed at Meeting Industry it was an idea well received by Turismo do Algarve.
«We have been reinforcing the promotion of the region as an attractive destination to host professional events and visits in a work context to different niches identified as relevant. In this sense, given its enormous potential, the luxury events market clearly cannot be left out of our strategy», defends João Fernandes.
«The Algarve has all the conditions to inspire and surprise the most demanding professionals, who are looking for the best places to plan their event», he concludes.
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