Lagoa showed the county's tourist potential at the fair Salon International du Tourisme, which took place in Nantes, France, during the weekend. This is the largest event of its kind in the French region of Pays de la Loire, which was attended by 460 exhibitors and 34 visitors.
The Câmara de Lagoa is betting heavily on attracting more tourists to the municipality, a strategy that led it to be present at this event. France is seen by the municipality as "an unavoidable strategic market, either because of the growing demand for second homes and local accommodation - under the status of non-habitual residents - or because of the growing demand in the French market for quality tourism in the region, abroad. of the high season'.
At its own 40 square meter stand, Lagoa made known its promotional brochure, now with the new “Lagoa do Algarve” brand, where the municipality's potential is addressed, «not only in terms of the main product, which is the sun and the sea, but also golf, nature tourism, rural tourism, its fantastic cuisine, events and the offer in terms of walking routes, asserting itself as an excellent tourist destination, with a diversified offer, for the whole year», described the Chamber of Lagoa.
At the same time, the municipality made the Algarve's wines known to thousands of visitors who visited its stand, not least because Lagoa is the «City of Wine 2016». The wines presented «surprised the most demanding palates of the French», a country recognized for the quality of its wines.
See photos of Lagoa's participation in the SIT fair:
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